Waterfall enrichment

Clay.com vs Lead411: Choosing the right tool [2025]

Find out which tool is best for your needs!

Want to stop depending on a single tool? Watson aggregates contact info from premium vendors such as Apollo, Hunter, DropContact and many more.

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Introduction

So, you’re on the hunt for the perfect tool and somehow landed here. Clay.com vs Lead411: the showdown you didn’t know you needed but definitely do if you’re serious about growing your network or nailing those sales targets.

Choosing the right tool is no small feat. Both platforms promise the moon and stars—or at least better leads, smarter data, and less hair-pulling on your part. Let’s break down what they actually offer and figure out if you need Clay, Lead411, or maybe just a strong cup of coffee.

Clay.com

- an overview

Clay.com is all about helping you find the right people and connect with them effortlessly. It’s like having a digital bloodhound for sniffing out leads, but way cooler and less drooly.

Think of it as a powerful lead-gen tool for modern teams who want to ditch the spreadsheets and work with something sleeker. If you’ve been looking for a secret weapon to supercharge your outreach, Clay’s got you covered.

What about

Lead411

?

Lead411 is the grandmaster of contact data—seriously, it has a database that would make a librarian blush. If you’re into digging up contacts and building outreach lists faster than your competitors can blink, Lead411’s the tool to have.

What’s more, it doesn’t just dump data on your lap; it’ll serve you fresh, verified info so you can focus on what matters—closing those deals and leaving your competition in the dust.

Clay.com

features

Clay.com brings a ton of features to the table, but here’s the TL;DR version: real-time enrichment of your contacts, customizable workflows, and the kind of automation that would make a productivity geek weep tears of joy.

You can build lists by feeding it a few data points, and it’ll go hunting across the web to find all the right people that fit your criteria. Need to filter by job title, geography, or some obscure criteria you cooked up at 2 a.m.? Done. Clay is all about giving you the power to create workflows tailored to your goals, with data that stays fresh and accurate.

Oh, and did we mention it can integrate with your favorite tools and CRMs? It’s like giving your existing stack a nitro boost.

Let's talk pricing

Entry price (annual plan):  
$149/month
Is there a free trial?  
Yes

Lead411

features

Lead411 doesn’t mess around. It offers access to over 400 million contacts with verified emails and phone numbers, so you won’t waste time barking up the wrong tree. It’s also got intent data to help you spot who’s most likely ready to buy—and if that’s not a game changer, what is?

Need to automate outreach? Lead411’s got your back. Build, filter, and customize your target lists with its smart search tools. Real-time updates ensure your data stays accurate, so you’re not reaching out to someone who’s been retired for a decade (awkward, right?).

Whether you’re a sales whiz, a marketer, or just someone who likes being in the know, Lead411 can help you find, connect, and close faster than ever.

Let's talk pricing

Entry price (annual plan):  
$75/month
Is there a free trial?  
No

Comparison

When it comes to picking between Clay.com and Lead411, it really depends on your vibe and what you’re after. Clay is the new kid on the block with sleek, customizable workflows and hyper-automated lead finding. You tell it who you’re looking for, and it’ll search the web far and wide to deliver fresh leads straight to your screen. It’s great for those who love a hands-on, highly customizable approach.

Lead411, on the other hand, is like the wise old sage of the lead-gen world. It’s got a vast database of contacts with verified info, including emails and phone numbers. Need intent data to suss out which leads are ready to bite? Lead411 delivers that, too, making it a beast for building large, accurate outreach lists fast.

Both tools have their strengths. If you like deep customization and workflow magic, Clay’s your jam. If you want power in numbers and accuracy with zero fluff, Lead411’s where it’s at.

Recommendation

If you’re all about precision and deep customization, Clay.com might just steal your heart. It’s ideal for teams who want to create tailored workflows and find exactly the right leads with minimal fuss.

On the other hand, Lead411 is all about the data—a massive contact list that’ll put your outreach game in overdrive. If speed, volume, and verified contact info are what you crave, Lead411 won’t let you down.

Bottom line: it’s like comparing apples to oranges... if apples were hyper-customizable workflows and oranges were gigantic databases of accurate leads. Pick the one that best matches your flavor.

Conclusion

At the end of the day, choosing between Clay.com and Lead411 is all about knowing what you need. Whether you’re chasing super customizable workflows or a treasure trove of verified data, there’s a tool for you.

So, what’ll it be? Workflow wizardry with Clay or massive contact power with Lead411? Either way, you’re one step closer to nailing that outreach strategy. Go get ‘em!

Waterfall enrichment

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